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Consumer Senior Associate - Account Director

The Team

We are a team of over 80 consumer specialists who make businesses and brands culturally relevant through impactful earned communications. ​Clients include KFC, McCain, Warburtons, Mars, B&Q and Danone.

​Our success comes by transcending the category, we crash the national conversation and go beyond what is expected. ​ With connectivity at our heart, we match the right people with the right brand, bringing together clients, partners, and friends to amplify the campaign and to add credibility. ​

We deliver campaigns that ensure our audience takes notice, we drive engagement, build, and protect reputations, shift perception, grow fame, build relationships, and change behaviour. Our aim is to connect our clients to their target audiences in a meaningful, relevant way.​

The Role

We are looking for an earned first Senior Associate (Account Director) to work across UK and global brands with a particular focus on clients across the lifestyle, luxury, and cultural space. You will be driven by achieving outstanding publicity for your clients and will ensure your media network is nurtured and continues to grow, particularly across lux titles. From a team perspective you will be an inspiring mentor to junior colleagues, helping them to fulfil their potential and will be confident managing upwards acting as a conduit between colleagues at all levels. You will be used to managing key pieces of retained business on a week-to-week basis and adept at managing multiple accounts.

Key Responsibilities

  • Confidently and concisely present progress reports, project updates and new ideas to junior clients either face-to-face, by telephone and by email
  • Regularly create documents that you have developed on your own (i.e. press releases, reports, statements) that demonstrate your attention to detail, skills in producing written documents for both media and clients with minimal corrections from your line manager
  • Development of talent briefing documents and attending the briefings themselves
  • Manage complicated media enquiries from start to finish on a regular basis, including the publication of approved client statements/comments that you have created
  • Provide reactive comment in response to media enquiries, following guidance from line managers
  • Confidently manage journalists, both reactively and proactively. Be accountable for managing these relationships
  • Confidently and successfully pitch stories to national and trade media on an ongoing basis
  • Act as a mentor to junior team members including interns and work experience, identifying areas of development, and helping your senior colleagues to nurture and develop them
  • Ensure full and complete understanding of how to use digital platforms / services
  • Maintain an understanding of the influencer landscape – keeping abreast of the latest digital media influencers relating to your clients and their respective products
  • Supporting new business proposals and pitches.
  • Embrace our cornerstones of Love & Work, which require a passion for what we do and an ability to persevere. In addition, you will take an active role in our belonging values – collaborating to achieve common goals, connecting with one another in an authentic way, sharing our perspectives and embracing others, and actively supporting each other and our experiences.

Skills, Knowledge and Expertise

To Apply

Please send your CV to freudsgroupcareers@freuds.com